Microsoft Designer – “free” AI Powered Design Revolution

Microsoft is yet again at the forefront of an AI powered design revolution with formal launch of their AI-powered Designer app which is available on web, and mobile (iOS and Android) after being in preview for a year.

Designer can be accessed on the web (mobile download links included) by visiting https://designer.microsoft.com

Designer is built all around speed and simplicity, empowering users of any level to quickly create custom images, stickers, greeting cards, and invitations with a professional touch using a wide array of tools, simplified editing tools, a fresh and clean UI and rich AI editing capabilities.

Designer is also free though it does require sign-in with a Microsoft MSA app or Microsoft 365 Personal or Family account. Designer features are also popping up on Commercial apps and services such as Teams. More on this later in the blog.

To do this, simply add square brackets round the elements you want to be “custom” and share the prompt… You can also try many of the pre curated prompts that Microsoft provides in the examples in app.

One of the newest things which was introduced at launch was the concept of design prompt templates. These make help #DesignerCreators with ideas, along with editable prompts to help creative minds get to work quickly. You can simply make any prompt you love (or that people share) with you in a sharable and editable prompt.

To do this, simply add square brackets round the elements you want to be “custom” and copy the prompt to share it with others… You can also try many of the pre curated prompts that Microsoft provides in the examples in app.

Everyone gets get 15 AI Boosts a day (which speed up the AI creation process. If you are a Copilot Pro subscriber, this is further boosted to 100 boosts a day. Copilot Pro, also includes the use of Copilot across your Microsoft 365 Personal and Family apps and services for £19 per month.

How we use Microsoft Designer in our Family

Let’s dive into some of the key features. For those that know me, my children love London trains, so the theme of my feature explanation and examples will be very “train centered“.

Firstly, Designer has a rich set of starter apps and templates to help you achive a particular design related task – these range from AI image creation, to greeting cards, social media posts and much much more. You also get some great starter prompts too or creations you can use to get you started if you are having a bit of mind blur! You can access these visually or from the <create> menu at the top of the home page.

Powerful integrated or standalone apps and tools

Designer comes with a full design canvas (this was actually the first part of Designer that was built when the beta debuted about a year ago) along with a growing number of mini apps which make doing simple AI assisted tasks easy and quick. Many of these can also be accessed via the main Designer Canvas (which I highlighted above).

Creating a design from scratch with Microsoft Designer.

The video above is aimed to be a simple whistle-stop tour of the Microsoft Designer Interface. I have used a blank canvas to show just how easy and intuitive it is to create a design from scratch – which in this example is a new design that we will use to promotes my son’s next Train Themed YouTube video.

The sections that follow focus on some of the standalone apps and features that Designer brings in its AI Image Treasure Trove – keep reading!

Using the Designer (mini-apps)

The mobile app – Bringing AI Editing on the Go

The Designer mobile app brings the power of AI editing into the palm of your hand.

It’s a modern, clean app and provides most of the features you get in the browser version with a few things missing – more on that later. In short, you can use the mobile app to easily create images, cards, collages, invitations, drawings and generate decorative borders. The app is also slick and fast – a well-designed and written app.

Since our boys are really into trains, the theme of this and most of the examples will be around trains, as most of our weekends involve trips to train stations and journeys on different trains!!

Starting off, here’s how we used designer to create some inspiring images around the London Underground – using the Designer Mobile App.

The app’s intuitive interface makes it simple for anyone to enhance their creations with a professional touch.

The image below was created with a simple prompt. Designer will even suggest tweaks as you type to help make the image more vibrant and exciting.

Example: Image Restyling

Imagine you’ve taken a photo that’s perfect except for one detail. With Designer, you can easily edit that detail without affecting the rest of the image. The AI-powered tools can recognize and isolate different elements in your photo, allowing you to make precise edits.

Again, this is so quick and easy to use – simple open the tool, select a picture from your gallery (if you have pictures you want to use from your mobile, then you can either use the Phone Link or app, or the QR Code which you can scan with your phone that opens on your phone and lets you simply choose images from your mobile).

You then just choose the restyle image type you would like such as drawing or Claymation, add an optional element and off you go.

Now my only critique with this service/tool is that is not yet available on the mobile app – which to me seems an obvious one to include in mobile – shoot ➡️restyle ➡️post on social.

Example: Collage Creation

Creating a collage is usually quite a time-consuming task and tricky, but not with Designers Collage Creator. Here you can choose/select the photos you want to use, and the Collage app will automatically arrange them into a stylish collage. You can then adjust the layout, add text, and apply filters to perfect your collage.

When you open the Collages app, Designer gives you a set of example designs to give you inspiration or you can start from scratch. You can upload images from your device (or mobile using the QR Code), select background frame design you want and let Designer do its thing. Let’s see in action below…. again, sticking to the train theme!!

Greeting Cards

So, following a trip to London Charing Cross, where my boys got to have a tour of the station (behind the scenes, we used Designer to quickly create a thank you card. For this, we used one of the sample cards and simply modified the prompt. Let’s see this in action.

Create your own ClipArt (and Stickers)

One of the other cool features in Designer is the ability to create Stickers and Clipart. These are quite similar and create process is the same. The main difference being that Stickers have a nice cut-out-able border round them whereas Clipart does not. The main reason for separating them out (I think) is that it’s easier to distinguish between the two types of images – as in, it helps spark imagination.

Designer Clipart (and sticker) creation with a simple prompt.

Here’s another “Train” themed image we created – this was ClipArt using Designer. In the screen shot above, you can see the simple prompt we used and the options it gave us.

Wait there is more – Integration across your Microsoft Apps

The standalone Microsoft Designer app, whilst super intuitive and packed full of features is just the beginning – yet this is just the beginning of the Designer journey. Whilst much of the roadmap is under NDA still, what I can tell you is that Microsoft has already (just) seamlessly integrated Designer into Copilot (both in Copilot Pro for consumer and in the corporate Copilot for Microsoft Space). This has the effect of enhancing capability in apps like Word and PowerPoint, whereby users can now ask Copilot to generate images and designs directly within their documents, streamlining the creative process and making content more personalised and unique.

We have also seen Designer get native integration into Teams Channels and Chat and you’ll start to see it make more appearances across the other Microsoft apps and services.

Designer Document Integration in PowerPoint and Word

Imagine you’re working on a report in Word, or PowerPoint and you need an AI generated graphic to illustrate your point. Instead of switching apps and copying and pasting, you can now use Designer right within Word and PowerPoint to create a custom graphics that fits perfectly with your document’s style and content.

To do this, you can simply ask Copilot in Word or PowerPoint to create an image for you.

Why You Should Try Designer

The Designer app is more than just a tool; it’s a gateway to unleashing your creativity. With its user-friendly interface, AI-powered editing tools, and seamless integration with other Microsoft apps, Designer simplifies the design process, making it accessible to everyone, regardless of their design experience.

Whether you’re a professional designer looking for a convenient way to work on the go, a marketeer who needs some new ideas, a student needing to create presentations for school, or someone who enjoys creating personalised greeting cards for friends and family, Designer has something for you.

Moreover, with the daily boosts offered by Microsoft, you can explore the full potential of the app without any cost. And if you find yourself needing more, the Copilot Pro subscription is a worthwhile investment for the additional benefits it provides.

Conclusion

Microsoft’s Designer app is a game-changer for creators of all levels. With its user-friendly AI tools and cross-platform availability, the possibilities are endless. Embrace the future of design with Microsoft Designer. Try it and use it for free today and see how it can transform your creative process.

https://designer.microsoft.com

Microsoft takes on Canva with Designer (in Edge)

Microsoft Designer Logo

Microsoft Designer was first announced back in August of 2022 and has been available in a limited preview to since January this year to gain early feedback from users.

This week however, Microsoft announced that (whilst still in preview), the AI driven social media content creation platform would be available for anyone to try. Microsoft also announced plans to include the tools into their Edge browser in much the same way they have provided the ability to use the new Bing AI search.

Screen showing sign-up for Designer social media creation tool

Introducing Microsoft Designer

Microsoft Designer is a “Canva-like” designer tool aims to provide a simple, sleek and AI infused tool to help business and consumers quickly produce high quality online content such as social media posts, greeting cards, banners, branding, alerts, promotions etc.

Powered by DALL·E and built as a progressive web app, Microsoft Designer is the latest AI powered tool now in ‘preview-mode, which joins Bing Chat and Bing Image Creator along with many other tools which can be accessed on their own or from within the sidebar of their Chromium powered Edge browser.

Available from https://designer.microsoft.com or from the Edge side bar, users can use Designer to manage and create animations, impressive visuals, text, and design templates specifically for sharing on social media sites like Twitter, Facebook, TickTok and Instagram, or of course on enterprise social tools within an organisation like Viva Engage [aka Yammer].

Example of a Microsoft Designer Page for my upcoming fireside chat!
Example Designer design (c) Rob Quickenden

Here’s some of the great things you can do today in Designer.

  • Easily create designs with >20 different social media layout sizes across Instagram, Facebook, and LinkedIn.
  • Automatic (manual override) of elements such as text, video and images to best accommodate your chosen layout, reducing time needed to manually format you posts.
  • Wide range of animation features including auto text transitions and animated backgrounds.
  • Save or share directly with social media your finished creations.

Being in preview there is still more to come and the app will continue to evolved based on user feedback and their development lifecycle. Here’s more AI powered tools that Mcirosoft are working on which will be coming “soon”.

  • New Fill tool that allows users to select an area of a design and quickly place an object in that location
  • Simple erase function which will allow the user to brush over a person/object in the design and have Designer remove the object, generate and replace it with another image
  • Expand Background tool, which will be able to quickly fill any gaps within the foreground of your design, and
  • Replace Background which will be able to switch the background to a new one preserving the rest of your design.

Why integrate into Edge?

Microsoft say that by integrating Designer into Edge, they are bringing these capabilities straight into where people work. Since it will be accessible directly via the edge sidebar, users can access it by simply clicking on the Designer icon. Microsoft say this makes the tools accessible and “in the flow of creativity“, meaning users can quickly create unique designs instantly by simply describing the graphic you want without needing to leave the page they are, switch windows, load apps, or download custom extensions to the browser.

Coming soon - designer integrated into Microsoft Edge.
Coming soon: Designer integration directly into Edge sidebar. Image (c) Microsoft.

The aim is to improve the workflow and “keep you in the moment” – since whilst creating a social media post, Designer in Edge will provide AI-powered design suggestions to include in the post, which can then be customised and published without needing to leave the browser of switch apps.

As with any preview, Microsoft encourage users to feedback on their experience of using designer – both as a dedicated service and as a Edge browser integrated experience.

Competing with the Design giants

Designer is still in preview and there is lots Microsoft need to do to get it to the level of comparison with other apps like Canva and Adobe, both of whom have recently released their own AI-powered features. Microsoft have done a great job so far and by opening the preview up to the masses and with their recent investment in OpenAI, I expect a plethora of enhancements and new features to keep coming.