Microsoft unveils the Surface Hub 3

Microsoft have announced the Surface Hub 3 and along with a way to breathe new life into Surface Hub 2S with an upgrade module for the Surface Hub 2S.

Surface Hub 3 Transforms Meetings and Collaboration

Surface Hub 3 is the latest all-in-one hybrid meeting and collaboration device that combines the best of Microsoft Teams Rooms, Windows, and Surface Hub. It offers a consistent and seamless experience across all meeting spaces, from small huddle rooms to large conference rooms and brings new AI tools to enhance your hybrid meetings and collaboration sessions.

Surface Hub 3

In this blog post, I will explore some of the key features and benefits of Surface Hub 3, and how it compares to its predecessor, the Surface Hub 2S as well as availability, pricing and how to upgrade from Hub 2S to Hub 3.

What is Surface Hub 3?

Surface Hub 3 is a device that combines the functionality of a digital whiteboard, a large touchscreen display, a video conferencing system, and a Windows 10 PC. It is designed to empower teams to work together more effectively, whether they are in the same room or across the globe.

Surface Hub 3 – Video (C) Microsoft.

Like the predecessor, Surface Hub comes in two sizes: fifty inches and eighty-five inches. Both models have a high-resolution, 4K PixelSense display with an anti-glare coating that makes content visible in any lighting condition. They also have two microphone arrays and speaker pairings that deliver clear audio and optimize sound based on device orientation. Additionally, they support active inking with up to two Surface Hub Pens Surface Slim pens, providing twenty points of multitouch for immersive on-device collaboration.

Surface Hub 3 runs on Microsoft Teams Rooms on Windows, which means that it offers a consistent user interface and feature set with other Microsoft Teams Rooms devices. This makes it easy for users to transition from one meeting space to another, without having to learn different systems or adjust settings. Users can also pair Surface Hub 3 with Microsoft Teams Rooms certified peripherals in larger conference rooms, such as external microphones, speakers, cameras, and more.

Surface Hub 3 also supports some unique capabilities that set it apart from other devices. For example, it allows users to physically rotate the device between portrait or landscape mode at any time, to suit their needs and preferences. It also enables users to move the device around the building with a Steelcase Roam Stand and an APC Charge Mobile Battery (both sold separately), offering flexibility and mobility.

Existing Surface Hub 2S customers can also upgrade their existing Surface Hub 2S devices to Surface Hub 3 with the Surface Hub 3 Pack, which includes a new processor cartridge and a software license.

How does Surface Hub 3 improve over Surface Hub 2S?

Surface Hub 3 is an evolution of Surface Hub 2S, which was launched in 2019. While both devices share some similarities, such as the sleek design and the Windows 10 Team edition operating system, Surface Hub 3 offers several improvements over its predecessor.

Here are some of the main differences between Surface Hub 3 and Surface Hub 2S:

  • Performance: Surface Hub 3 has a faster processor and graphics card than Surface Hub 2S, resulting in a smoother and more responsive experience. It also has more memory and storage capacity, allowing it to handle more complex tasks and applications. In short, Microsoft say that Surface Hub 3 has a 60% CPU performance increase, and a 160% GPU graphics performance increase gen-on-gen. This helps its support more inclusive, media rich meetings, higher definition meetings and hardware powered AI features like background noise cancellation and studio video effects.
  • Software: Surface Hub 3 runs on Microsoft Teams Rooms on Windows – offering a true Teams experience whilst still providing leading edge Windows 11 capabilities which means that Surface Hub 3 can access more apps and services from the Microsoft Store, as well as use Windows Hello for biometric authentication. It also means that Surface Hub 3 can benefit from new features and updates that are released for Microsoft Teams Rooms on Windows.
  • Features: Surface Hub 3 also has unique features that are not available on Surface Hub 2S. These include smart rotation, portrait mode, improved mobility options, persistent chat, Teams Front Row layout support, Cloud IntelliFrame (a smart video feed that separates participants into individual boxes), video segmentation (a feature that removes backgrounds and adjusts video sizes), and Copilot in Whiteboard (a feature that helps generate and organize ideas). Surface Hub 3 also works in portrait mode.
Surface Hub 3 with Teams Front Row

Why Surface Hub 3?

Surface Hub 3 is not just another collaboration device. It builds on 8 years of innovation, the power of Microsoft Team, AI, and Windows 11. Surface Hub 3 continues to offer versatile and inclusive solution that can transform huddle rooms, meeting rooms and collaborative spaces. Surface Hub brings:

  • Consistency: Surface Hub 3 brings a consistent experience across all meeting spaces, regardless of the size or configuration of the room. It runs a variant of Teams Rooms on Windows meaning the device can be be used for different purposes in different spaces and in multiple modes – bringing whiteboarding, presenting, hybrid meetings, or for co-creating in open spaces.
  • Simplicity: Surface Hub 3 brings simplified your meeting setup and management since it is powered by Microsoft Teams Rooms on Windows platform. People can easily start or join a meeting with one touch, share content wirelessly, and control the device with voice commands. IT can also manage Surface Hub through the Microsoft Teams admin center and the Microsoft Teams Rooms Pro Management Portal.
  • Engagement: Surface Hub 3 enhances the meeting engagement and participation experience with new AI-powered features that Surface Hub 3, Teams and Copilot bring to life. This makes remote attendees feel more connected and visible, thanks to the Cloud IntelliFrame and video segmentation features. You can also make your brainstorming sessions more productive and creative, thanks to the Copilot in Whiteboard feature.
  • Innovation: With Surface Hub 3, you can unleash your team’s potential and foster a culture of innovation, thanks to the Surface Hub 3’s design and capabilities. You can experiment with different modes of interaction, such as touch, pen, voice, or gesture. You can also explore new ways of working, such as rotating the device, moving it around, or pairing it with other devices.

Upgrade your Surface Hub 2S to Surace Hub 3

Organisations with Surface Hub 2S devices can also upgrade their existing Surface Hub 2S devices to Surface Hub 3 with the Surface Hub 3 Pack, which includes a new processor cartridge and a software license. This brings Microsoft Teams Rooms – including the latest Teams Rooms layouts and management capabilities to existing Surface Hub 2S. It provides a power upgrade with faster performance, improved graphics and added storage and allows for Portrait mode on the Surface Hub 2S 50”.

Availability of Surface Hub 3

Surface Hub 3 is available for preorder now, and it will start shipping in early 2024. There are the same two models to choose from – fifty-inch or eighty-five-inch version.

Pricing for Surface Hub 3

Pricing for Surface Hub 3 is similar to the Hub2S and is listed at (RRP) being

  • Surface Hub 3 85” with 2x Surface Hub Pens and 1x Smart Camera. £24,649.00
  • Surface Hub 3 50” with 1x Surface Hub Pen and 1x) Smart Camera. £ 9,299.00
  • Surface Hub2S 50″ Upgrade Pack to Hub 3: £2749.00

Volume and sector discounts will be available as usual through your Microsoft Surface Hub Reseller.


Surface Hub 3 is the ultimate device for meetings and collaboration. It combines the best of Microsoft Teams Rooms and Surface Hub, offering a consistent and seamless experience across all meeting spaces. It also enables you to leverage AI to enhance hybrid meetings and collaboration sessions.