Microsoft and Meta have announced that they are expanded there AI partnership which will see Bing and Meta (who own Facebook, WhatsApp and Instagram) working together to create enhanced user experiences.
Microsoft say that Meta will extensively use Bing Search which it will integrate into their AI’s chat experiences, enabling more timely and up-to-date answers with access to real-time search information.
Bing’s integration will also extend to some of Meta’s other AIs, such as ChatGPT, that are available to message with in WhatsApp, FaceBook Messenger, and Instagram.
This announcement builds on the previous collaboration between Microsoft Bing and Meta to accelerate innovation in the era of AI.
Microsoft say that Bing aims to deliver powerful and useful AI experiences into the products people use most. If a request requires fresh information, Meta AI will automatically ask Bing to get the chat answer….
Benefits of the Bing and Meta Partnership
This partnership should benefits users in several ways, inluding allowing users to access the latest web data and information from Bing through Meta AI’s chat services, such as Messenger, WhatsApp, and Instagram.
For Microsoft this gives them more usage and reach of Bing in search, a service typically led by Google. Microsoft AI is extremely powerful and smart but often not exposed as users “default” to Google and “googling it”.